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World Cleanup Day 2025

World Cleanup Day 2025

August 23, 2025

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World Cleanup Day is the largest civic action against waste in the world . It started in Estonia in 2008 , when 50,000 people came together to clean up the entire country in just one day. That action inspired the creation of the “Let’s Do It World” movement , which grew into World Cleanup Day.

Here’s what it’s about:

When: It takes place once a year, every September , on a chosen Saturday.

Who: Millions of people, organizations, schools, businesses, and governments participate across more than 200 countries .

What happens: Volunteers organize cleanup events in their local areas — parks, beaches, streets, rivers, forests, and communities — to collect trash, raise awareness, and inspire long-term waste reduction.

Why: The goal isn’t just to clean up for one day, but to bring people together , create awareness about the global waste problem, and encourage smarter waste management and sustainable practices.

In Liberia, for example, cleanup events are coordinated by the Liberia National Tourism Association (LINTA) and focus on mobilizing volunteers across multiple counties to tackle local waste issues.

So in short: World Cleanup Day is a global movement that unites people, communities, and organizations to fight the waste crisis through one powerful day of action each year.

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LINTA, which stands for the Liberia National Tourism Association, is a non-profit organization with the primary objective of bringing together various stakeholders in the tourism industry in Liberia.