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Malaysian YouTuber Changyong Named Tainan Tourism Ambassador 2026（https://infotourism.my/malaysian-youtuber-changyong-named-tainan-tourism-ambassador-2026/）
MOTAC Seeks More Funding to Upgrade and Develop Tourist Destinations Nationwide（https://infotourism.my/motac-seeks-more-funding-to-upgrade-and-develop-tourist-destinations-nationwide/）
StayMii, GlobalTix Join Forces to Expand Malaysian Tourism Experiences to Global Markets（https://infotourism.my/staymii-globaltix-malaysian-tourism-global-markets/）
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Malaysian YouTuber Changyong Named Tainan Tourism Ambassador 2026（https://infotourism.my/malaysian-youtuber-changyong-named-tainan-tourism-ambassador-2026/）
MOTAC Seeks More Funding to Upgrade and Develop Tourist Destinations Nationwide（https://infotourism.my/motac-seeks-more-funding-to-upgrade-and-develop-tourist-destinations-nationwide/）
StayMii, GlobalTix Join Forces to Expand Malaysian Tourism Experiences to Global Markets（https://infotourism.my/staymii-globaltix-malaysian-tourism-global-markets/）
MYBHA Penang Calls for Stronger Regulation of Short-Term Accommodation（https://infotourism.my/mybha-penang-calls-for-stronger-regulation-of-short-term-accommodation/）
Info Tourism（https://infotourism.my/）
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Home（http://infotourism.my/） » StayMii, GlobalTix Join Forces to Expand Malaysian Tourism Experiences to Global Markets
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StayMii, GlobalTix Join Forces to Expand Malaysian Tourism Experiences to Global Markets
infotourism 2 months ago 2 months ago（https://infotourism.my/staymii-globaltix-malaysian-tourism-global-markets/） 0（https://infotourism.my/staymii-globaltix-malaysian-tourism-global-markets/#comments） 3 mins
KUALA LUMPUR, Aug 29, 2026 — Malaysian tourism attractions and experience operators are set to gain wider access to regional and international travel markets following a strategic partnership between StayMii and GlobalTix.
The partnership was formalised through a Memorandum of Understanding (MOU) between Mii Global Partner Holdings Sdn. Bhd., the company behind the MYSTI-certified StayMii brand, and GlobalTix Pte Ltd, a leading B2B ticketing and experience distribution platform.
The agreement was signed by StayMii Director Looi Je Dee and GlobalTix Chief Operating Officer Chan Chee Kong during NICE 2026 at the Kuala Lumpur Convention Centre.
Held under the theme “Mission to Market: Malaysia to the World,” NICE 2026 was officiated by Prime Minister Datuk Seri Anwar Ibrahim, while the MOU signing was witnessed by Science, Technology and Innovation Minister Datuk Chang Lih Kang.
The collaboration is aimed at strengthening the digital connectivity and international distribution capabilities of Malaysian tourism operators, particularly attractions, museums, tours, cultural sites and other visitor experiences.
At the centre of the collaboration is StayMii Global Market Connect (SGMC), an initiative designed to create a connected digital distribution environment for Malaysian tourism businesses.
Through the partnership, participating operators will have opportunities to connect with GlobalTix’s established B2B network, which includes travel agents, resellers, online travel agencies and other international tourism channels.
For Malaysian tourism operators, the collaboration could provide a more streamlined pathway to move beyond domestic and direct sales channels and tap into overseas travel demand.
Looi said tourism digitalisation should go beyond simply placing tickets online, stressing the importance of connecting local operators with the wider travel ecosystem.
“True tourism digitalisation goes beyond simply putting tickets online. It is about creating meaningful connectivity between local tourism operators and the wider travel ecosystem,” he said.
He added that StayMii would provide the local technology and connectivity foundation through SGMC, while GlobalTix would contribute its international distribution capabilities.